Privacy Policy
Last updated September 30, 2026
This Privacy Policy explains how Arizona Home First ("we," "us," or "our") collects, uses, and shares information when you use arizonahomefirst.org or communicate with us, including by text message.
Information we collect
- Information you provide: your name, phone number, email address, and answers you give in our eligibility quiz or forms, such as your timeline, price range, estimated credit range, and income range.
- Consent records: whether you agreed to receive calls and texts, the wording you agreed to, and when.
- Technical and marketing data: the page you submitted from, advertising and campaign identifiers (such as click IDs and UTM tags), and general device and usage information collected through cookies and similar tools.
How we use your information
- To respond to your inquiry and connect you with a licensed real estate agent in our partner network and with our program lender.
- To contact you by phone, text, or email about your home purchase, as you requested.
- To measure and improve our website and advertising.
- To comply with legal and regulatory requirements.
How we share your information
We share your information only as needed to help with your home purchase: with licensed real estate agents in our partner network, with our program lender, Loan Factory, Inc., and with service providers who help us operate, such as text messaging and customer relationship management platforms. We may also share information when required by law. We do not sell your personal information.
Text messaging
If you opt in, you agree to receive calls and text messages from Arizona Home First, its partner real estate agents, and Loan Factory, Inc. about your home purchase, which may include messages sent using automated technology. Consent is not a condition of purchase. Message frequency varies. Message and data rates may apply. Reply STOP at any time to opt out, or HELP for help.
No mobile information will be shared with third parties or affiliates for their own marketing or promotional purposes. Text messaging opt-in data and consent will not be shared with any third parties, except with the partner agents, program lender, and service providers described above to respond to your request.
Your choices
- Opt out of texts by replying STOP, and of emails by using the unsubscribe link.
- Request access to or deletion of your information by contacting us, subject to legal and recordkeeping obligations.
Security
We use reasonable safeguards to protect your information. No method of transmission or storage is completely secure.
Changes
We may update this policy from time to time. The date at the top shows when it was last updated.